This is the fourth in a series of articles designed to provide SXSW and LSI USA ’26 attendees and other MedTech professionals with practical considerations for efficiently executing mission-critical life science deals.
Many MedTech companies begin with one important relationship.
A health system agrees to test the product.
A strategic customer agrees to move first.
A commercial partner helps validate the market.
That is often how the first traction happens.

